CoreUnit

Branding
Webdesign
Custom Illustrations
Hand with blue nail polish holding a white package with teal and orange Core Unit logo on a blue background.

CoreUnit works with healthcare businesses to help them communicate better. We built their brand from scratch, covering the logo, visual identity, and website design. The look needed to feel professional without being cold, so we leaned into soft teal tones, clean typography, and organic shapes that keep things feeling human. A brand that their clients feel like they can trust.
We also created custom illustrations for the website.

Client
CoreUnit
Services
Branding / Web Design /
Logo / Custom Illustrations

Country
Germany
See Website

Overview

Color palette showing teal, light blue, atomic tangerine, and baby powder colors with RGB and HEX codes; typography samples for primary Bebas Neue font and secondary DM Sans font in regular and italic styles.Screenshot of a German webpage about CoreUnit featuring sections on team introduction, content marketing strategies against staff shortages, partner logos, a testimonial, and a video thumbnail with a man in a cap.Two illustrated panels: Left panel shows a man and woman discussing research, analysis, concepts, and optimization above a campaign management cycle with stages of planning, campaign setup, test marketing, implementation, reporting, analysis, and optimization. Right panel depicts a man’s thought process progressing from trigger, awareness, consideration, application, to decision, with medical staff welcoming at the end.
White phone case with a camera cutout and a colorful heart logo with the text 'core unit' on a teal background.White gift box on a light blue background with the words 'thank you!' partially visible on its side.
Left side shows three circular illustrations of people collaborating and discussing work with arrows indicating a cycle; right side shows a sales funnel with four levels labeled in German: Aufmerksamkeit, Interesse, Wunsch, Aktion, each with related people illustrations.

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